Queen's University
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Strategic plan Development

cas6O2
Open Closing on June 9, 2025
University Canada West
University Canada West
Vancouver, British Columbia, Canada
James Bowen
Professor
(6)
6
Timeline
  • June 9, 2025
    Experience start
  • August 30, 2025
    Experience end
Experience
12 projects wanted
Dates set by experience
Preferred companies
Anywhere
Any company type
Any industries

Experience scope

Categories
Market research Product management
Skills
strategic planning competitive analysis market trend master of business administration (mba) market entry strategy swot analysis
Learner goals and capabilities

This experience is designed for MBA students specializing in strategy, who are equipped with the skills to develop comprehensive strategic plans. Learners have been trained to analyze market trends, assess competitive landscapes, and identify growth opportunities. By applying these capabilities, they can assist companies in crafting strategic initiatives that align with business goals and enhance competitive advantage. The experience focuses on practical application, allowing students to translate theoretical knowledge into actionable strategies.

Learners

Learners
Post-graduate
Intermediate, Advanced levels
15 learners
Project
Educators assign learners to projects
Individual projects
Expected outcomes and deliverables
  • Comprehensive strategic plan document
  • SWOT analysis report
  • Market entry strategy presentation
  • Competitive analysis summary
  • Growth opportunity assessment
Project timeline
  • June 9, 2025
    Experience start
  • August 30, 2025
    Experience end

Project Examples

Requirements
  • Developing a strategic plan for a mid-sized tech company entering a new market
  • Conducting a competitive analysis for a retail chain looking to expand its product line
  • Creating a SWOT analysis for a startup seeking investment
  • Designing a market entry strategy for a healthcare provider launching a new service
  • Assessing growth opportunities for a manufacturing firm in a declining industry
  • Formulating a strategic initiative for a non-profit organization to increase donor engagement
  • Analyzing industry trends for a financial services company to identify potential partnerships
  • Developing a strategic roadmap for a hospitality business aiming to enhance customer experience

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q1 - Text short
    Can you commit the time and effort to ensure a positive experience for the students