Self-directed neuromodulation as a service

We have an ambitious plan to launch a higher-end and turn-key service-oriented version of our product. We wish to develop a scalable system for the complete client engagement life cycle. From awarness, through onboarding and developing a practice for coaching. We will provide the students 2 customer personas. For this endeavour we will provide real clients to assist in the development of the most effective experience. One of the major challenges associated with this project is that we are introducing a product that does not exist in the marketplace. Company website: xsensalabs.com

Early adoption of neuromodulation as a service

We have an ambitious plan to launch a higher-end and turn-key service-oriented version of our product. We wish to determine which of the two specific market segments will be more viable and commercially attractive. One of the major challenges associated with this project is that we are introducing a product that does not exist in the marketplace. Identify key messaging via customer focus groups and investigate the competitive landscape. Discovery and determining the methods of introducing a novel concept that it is possible to improve cognition by controlling one's own brain Identify primary market segments and develop buyer personas Create brand awareness Improve online communications Understand consumer's decision journey from identifying cognitive performance and mental wellness need(s) to buying a subscription for our product Recommendations related to product features Build and introduce the early prototype into the test market Identify and establish communication with early test subjects Determine the factors that will enhance or detract from target market adoption of the new product (behavioral economics angle) Company website: xsensalabs.com

Market Research - Mental Performance and Wellness - B2C

We have an ambitious plan to make our product globally available, however, our first step is to identify the primary target market and audience, and the overall market so we can uniquely position ourselves within our industry. The research objectives: Target market research Industry size and market potential Identify primary market segments and develop buyer personas Identify key messaging via customer focus groups and investigate the competitive landscape. Understand consumer's decision journey from identifying mental wellness need(s) to buying a subscription for our product Comprehensive strategy based on industry research and customer surveys

Strategic Marketing Plan - Mental Performance and Wellness

We have an ambitious plan to make our product globally available, however, our first step is to identify the primary target market and audience and develop a marketing strategy for the successful product launch. Identify primary market segments and develop buyer personas Identify key messaging via customer focus groups and investigate the competitive landscape. Create brand awareness Improve online communications Understand consumer's decision journey from identifying mental wellness need(s) to buying a subscription for our product Recommendations related to product features Promote a new product/service launch